Hasbro just announced they're making the Mr. Potato Head brand gender-neutral.
Right now, all of the various Potato Head toys fall under the "Mr. Potato Head" brand name and logo. Hasbro is changing that to just "Potato Head," but they'll still sell separate versions of Mr. and Mrs. Potato Head.
In other words, it's a branding tweak, like Dunkin' Donuts changing its name to just Dunkin' because they sell more than just donuts.
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